With more than 20 years experience, we officially opened the doors to our studio in 2003. We’re influenced by the regular cast of characters: Saul Bass, Milton Glaser, David Carson… We love Japanese graphic design too and have a great appreciation for any graphic art done by hand (sign painters and letter press for example). Matt has said he has fond memories of being completely transfixed watching his dad work in the trade of graphic design when it was done by hand, and we try to keep that spirit of art and craft alive and well in the Lab. Our goal is to offer unique perspectives and creative solutions (and award-winning work along the way) in satisfying the creative needs for a vast array of clients, from the music industry to furniture manufacturers.

We are a pet friendly studio, since there’s nothing quite like having your furry pal with you at work. Plus if there’s a client who hasn’t paid on time, large dogs come in real handy. Our dear dog Satchmo had accompanied us the entire way. She was such a great friend of 12.5 years. She is a big part of the ‘Labs’ in our studio name (and is featured in several of our studio logos). Long live Satchels.

We’re Known By The Companies We Keep.
As a full-service studio, we provide a complete spectrum of design projects for clients ranging from the music industry to furniture manufacturers who share our vision. Pfahlert Creative Labs has had the pleasure of creating work with clients such as:

Business and Industry

• Frye Regional Medical Center • vonDrehle Corporation • Speedball Art • Atriax Group • Broyhill Furniture Industry • CenturyLink • Starter • Reebok • Fanjoy & Labrenz Photography • Coldwell Banker • Chromcraft Revington • Jackson Group Interactive • Zagaroli Classics • Carolina Orthopaedic Specialists • Catawba Valley Medical Center • International Legwear Group, Inc. • Catawba County Historical Assoc. • Hickory Public Housing • Glaze Construction


• Wilco • Spoon • Phish • Band of Horses • Crowded House • Galactic • Eels • The Black Keys • Yonder Mountain String Band • Jeff Tweedy • Debbie Harry • Stand • Steel Train • Modest Mouse • Everest • The Honeydogs • Jon Lindsay • Gomez • They Might Be Giants • The Decemberists • The Autumn Defense • Farewell Milwaukee • Guster

Music Industry

• Yep Roc Records • Tony Margherita Management (NYC + Chicago) • Live Nation • House of Blues • Q Prime • Superfly Productions (Bonnaroo festival) • Red Light Management • 3D Management (Los Angeles) • Constant Artists Management • Global Tour Creatives (Dublin + Los Angeles)

We’ve also managed national ad campaigns for clients ranging from a national furniture company and created local and regional newspaper campaigns and associated press releases for one of North Carolina’s larger orthopedic practices.