WE LOVE THE OUTDOORS...INDUSTRY.
Our design studio thrives on collaborating with outdoor brands that share our passion for the mountains and the adventure lifestyle that defines Asheville. We’re especially drawn to working with mountain biking brands—companies that live and breathe the trails, the culture, and the craftsmanship behind the gear. Whether it’s branding, marketing design, or visual storytelling, we love helping local outdoor brands capture the spirit of the ride and connect authentically with their community.
Check out the brief stories below to see how we’ve helped local companies that align with our love of the outdoors...and feel free to reach out to us here.
Our design studio thrives on collaborating with outdoor brands that share our passion for the mountains and the adventure lifestyle that defines Asheville. We’re especially drawn to working with mountain biking brands—companies that live and breathe the trails, the culture, and the craftsmanship behind the gear. Whether it’s branding, marketing design, or visual storytelling, we love helping local outdoor brands capture the spirit of the ride and connect authentically with their community.
Check out the brief stories below to see how we’ve helped local companies that align with our love of the outdoors...and feel free to reach out to us here.
Based in Old Fort, NC Watershed partnered with us to help announce the exciting expansion of the park: an additional 80 acres of purose designed trails being built by Elevated Trail Design.
We collaborated with the owners to create a special limited edition poster and garment designs to celebrate the news.
Creative solutions included:
Poster Design, Apparel Design, Environmental Design, Illustration
The Old Fort Bike Shop partnered with us to help elevate the current brand of the shop, as well as create a special MTB jersey design specifically for the shop.
We continue to partner with Chad on unique projects, there’s a rumored mural possibly in the works for the exterior of his Old Fort, NC based shop.
Creative solutions included:
ADVERTISING DESIGN, APPAREL DESIGN, ENVIRONMENTAL DESIGN, IDENTITY, ILLUSTRATION
Beacon Bike Park is building so much more than a bike park - it is going to be a special place in Swannanoa, NC. Built on the old site of Beacon Blankets, a large employer of the area decades ago, the site will feature the longest pump track in North America, right here in North Carolina!
We have been asked to assist in building the brand further with an entire collection of Beacon gear, as well as oversee future possibilites for event posters and on-site art installations.
Creative solutions included:
ADVERTISING DESIGN, APPAREL DESIGN, ENVIRONMENTAL DESIGN, IDENTITY, ILLUSTRATION
The Listen to Pisgah podcast is a local favorite for finding out mountain biking news from Western NC by Drew & Mangler.
We helped create a one-off water bottle for the crew that included illustrations and custom one-of-a-kind lettering.
Creative solutions included:
BOTTLE DESIGN, ILLUSTRATION, CUSTOM LETTERING
Based in Asheville and Whitefish, Montana, Free Range Film Co.’s clients include REI, Red Bull, Sierra Nevada, Rivian, NRS, Pinkbike, Maxxis, Explore Asheville, Industry Nine, among many others.
We helped with a brand update that reflects the passion shown in Tommy Penick’s outdoor themed work, something as iconic as his stills and films.
Creative solutions included:
BRAND DESIGN, LOGO DESIGN, IDENTITY DESIGN, ILLUSTRATION
Brendan Leonard has been bringing levity to the outdoors and adventure for more than a decade. His stories, illustrations, and trip reports from the backcountry for Outside Magazine and Semi-Rad.com have brought laughs and tears to readers and social media followers all over the world.
Semi Rad hired us to design ‘Contour Lines’ a collection of some of Brendan’s best work, collecting his 12 favorite adventures of all time.
Creative solutions included:
BOOK DESIGN, TITLE DESIGN, ILLUSTRATION
Overlander Project is an outdoor adventure company based in Western NC, born out of a passion for everything outdoors, from off-road adventures, kayaking, mountain biking & hanging out with like-minded adventurists.
OP came to us in need of a complete rebrand to better fit the feel & future of the brand.