Catawba Valley Health System Heart Campaign

Complete design and development of a brochure design and brand strategy for Catawba Medical Foundation, the financial wing of Catawba Valley Health System. The project helped promote the exciting regional project and encourage donations for the new Emergency Dept. & Heart Center.

The campaign was titled: “Catawba. The Heart of the Community.” A campaign to fund exceptional emergency and cardiac healthcare. In 2021, Catawba Medical Foundation kicked off its fundraising campaign to provide additional support for the expansion of the Emergency Department and the new Heart Center. Every dollar raised through this campaign will further the mission of providing exceptional healthcare, every person, every time.

The video shows all the specialty printing techniques used throughout the project: Die-cuts, UV gloss and dull varnishes, etc.

You can view the brochure design online here: Catawba. The Heart of the Community”