The Silent P is the element that creates the best response through experimenting with art, design, illustration and a dash of nonsense. It’s an element for success in all things fresh, from poster art & logo design to marketing campaigns. The Silent P is the moniker under which Pfahlert Creative Labs works. We’re Advancing Creative.
"Pfahlert Creative Labs was an outstanding strategic partner on our re-branding of the Akua Inks line. The new packaging was vital in gaining new distribution and ultimately excellent sell-thru at the store level, driving a 30% increase in sales the year of the re-branding."− David Valliere, Marketing Director at Speedball Art Products Company
"Pfahlert gets design and isn’t afraid to go through a creative story board process to get there. He’s good at putting image to the undefined."− Ben Levin, Artist Management at Tony Margherita Management (Wilco, Jeff Tweedy, Lucius)
"Matt approaches each job with creativity and many well-placed questions. There is no formula in place. He takes time to consider the goals and objectives of the project. His new packaging design for our Peds sock program helped differentiate the program at retail and contribute to a successful point of sale result. I would recommend him and his team any day."− Carol Schierlmann, Marketing Director at Richelieu Group (Dickies Brand, Peds)
"Matt was able to both push us out of our comfort zone, but did so in a way that was in line with the strategic direction of the project. For Akua, he developed a look that helped modernize the brand, yet held true to some more traditional elements preferred by its consumer base."− Kelley Balfe, Marketing Manager at Speedball Art Products Company
"Matt has been extremely easy to work with. He has quickly picked up on our company’s vibe and been able to expand the creative possibilities for us. He has consistently brought the right mix of creativity, enthusiasm and patience to each of the projects we have worked on and I look forward to hiring him again."− Billy Maupin, General Manager at Yep Roc Music Group (Paul Weller, Fountains of Wayne, The Minus 5, Nick Lowe, Robyn Hitchcock, The Autumn Defense, Tift Merritt)
"The Silent P designed and produced the cover art for my album “Love is Covered in Dust” that is forensically appropriate to the style and quality of the music. I believe their work will stand the test of time. I can’t put into words how satisfied and relieved I feel, leaning on their expertise."− Alyn Mearns, Yes The Raven, singer/songwriter